Key points:
- SIXT becomes the Official Rent-a-Car Company of La Vuelta following the signing of a partnership agreement.
- Thanks to this alliance, La Vuelta fans will benefit from an exclusive 20% discount on SIXT services.
SIXT and Unipublic have reached a partnership agreement, making the international premium mobility company an Official Provider of La Vuelta.
Thanks to this alliance, SIXT will bring its experience in premium rental mobility solutions to one of the most important cycling competitions in the international calendar, contributing to the logistics and running of the event throughout its different stages by rental offers.
The agreement will also bring the race even closer to its fans. As part of the collaboration, La Vuelta fans will benefit from an exclusive 20% discount on SIXT services - an initiative designed to make it easier for them to travel and follow the race in different locations along its route.
Jaime Bigeriego, General Director of SIXT España, pointed out that ‘SIXT is proud to become the Official Rent-a-car Company of La Vuelta, a competition that embodies our shared values, such as hard work, self-improvement and closeness to the public. Providing our rental mobility solutions to an event of this magnitude reinforces our commitment to sports and to offering flexible and high-quality rental travel experiences, both to the organisation and to the fans.’
Javier Guillén, General Director of La Vuelta, highlighted that ‘SIXT’s appointment as an Official Provider reinforces La Vuelta’s commitment to organisational excellence and to finding strategic partners that will add value to the event as well as to its fans.’
With this partnership, SIXT joins the list of brands that support La Vuelta as it continues to establish itself as a major international sporting event and a truly unique platform with regards to visibility and proximity with the public
